South Korea is known around the world for Samsung phones, kimchi and Hyundai cars but ask that question in Asia and the answer might be equally be "air cushion" compacts. One of the country's most valuable companies and richest individuals, both little known in the West, owe their financial success to a range of beauty products that have developed an almost cult-like following among the young in East Asia. AmorePacific, which began decades ago selling camellia hair oil made in a traditional Korean kitchen, has in recent years ridden a wave of enthusiasm for all things Korean created by the popularity of K-pop music and TV melodrama.
from Sniply: Australian Business & World Finance News - Yahoo!7 Finance http://ift.tt/1Rh7Y1C
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